With any business, having quality products is a must. Without that, yes, you could maybe make a few sales, but what you will be lacking is a loyal customer base. Quality products and a variety of products are essential to any business- especially a network marketing business. It is so much easier to gain both IBOs and customers when your products are good AND when they are items that the customer or IBO would be buying elsewhere anyway. Selling products that people need is absolutely essential to having a successful business.
Secondly, the system is important. In many network marketing businesses, the system is that someone is asked to sell a certain type of product or a variety of items, then they will become an IBO and focus on selling. However, there are also some companies that focus more on the business-building aspect rather than the selling. This is where my business currently resides. Rather than going up to strangers or family and offering products to them that I will make money off of, I, instead, offer people an opportunity. This opportunity is for them to duplicate what I am doing and work on building an expanding a business where I do not need to sell every month to make a profit. By building a large enough network, I will create an ongoing stream of income where I can retire within 2-5 years and not have to worry about making enough sales, but I will only continue to offer this opportunity to others.
Finally, the MOST important part of any network marketing business is the mentorship. Anyone could have the best products in the world, and their partnering store has a system that works, but without someone to show them how to work their system, how will they succeed? Moreso, it can sometime be really difficult to keep motivated when working a network marketing system, but with mentors and coaches who have been in your place, they can easily keep you motivated in your business! When choosing which network marketing business to work with (or, if you’ve been approached and aren’t sure if you want to take the opportuniy or not), first do some research on what sort of guidance and coaching will be available to you. Will they have books to start you out with? Will they have frequent events that allow you to spend time with and ask questions to your upline? Will they allow you to contact them whenever you should need to? All of these are important things to consider. Personally, if I didn’t have the coaching available to me that I do or if I couldn’t reach my upline easily when I had a question, I may have left the business that I am in long before I even really got started. Thanks to my upline, however, I’ve been able to continue learning and moving forward with my business!
-Monica and Kenneth
Looking for opportunity?
Contact us at email@example.com